Definity Financial’s CEO Plots Acquisitions After Insurer’s Canadian IPO

By | November 29, 2021

Definity Financial Corp., the 150-year-old insurer that held its initial public offering [on Nov. 17], will look to use its newfound access to capital to expand through acquisitions, the firm’s top executive said.

Chief Executive Officer Rowan Saunders said the commercial insurance business, particularly for mid-market companies and specialty lines, are a priority for expansion. The company, which has a 4.6% share of the Canadian property/casualty insurance market, also might look to add to its personal lines operations, he said during a virtual press conference.

Canada Insurer Definity Surges on Market Debut After $1.6B IPO Backed by Swiss Re P/C Insurer Definity Raises $1.1B in Largest Canadian IPO of 2021

The insurance industry’s decades-long trend of “consolidation will continue and perhaps intensify,” Saunders said on [Nov. 24]. “We do intend to be a participant in that.”

Definity’s technology — including its Sonnet online insurance service and Vyne broker-service platform — can accommodate more users than they currently serve and would make acquisitions more profitable, he said.

“They’re built for a much bigger business than we are today,” Saunders said of the technology platforms. “Therefore, looking for a scaled personal insurance acquisition would also work because we believe that there will be significant synergy there, and we can be a better owner of somebody else’s business.”

Photo credit: Sean Gallup/Getty Images Europe

Topics Mergers & Acquisitions Carriers Canada

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